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Total Taxable Sales-2010 $2.08 billion

Sales Tax Data Summary, Q4, 2013

Sales Tax Data Summary, Q3, 2012

2010 Taxable Sales Breakdown
City of Santa Cruz $625,413,000
Watsonville $401,411,000
Capitola $333,912,000
Scotts Valley $123,048,000
Unincorporated County $595,442,000

Retail Employment 11,400

Per Capita Sales of Retail Goods $16,118

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